The Bright Label ("we," "us") operates shopbrightlabel.com. This policy explains what information we collect, how we use it, and the choices you have.

Information we collect
- Contact information you provide (name, email address, phone number) when you place an order, contact us, or opt in to messages from us.
- Order information needed to fulfil your purchase (products ordered, shipping address), processed through our store and fulfilment partners.
- Basic website and message analytics (for example, whether a message was delivered or a link was clicked).

How we use it
- To process and deliver your order and provide order updates.
- To respond to your questions and provide customer care.
- To send review requests and, where you have opted in, occasional updates about The Bright Label.
- To improve our store and services.

Text messaging (SMS)
- By providing your phone number and opting in (for example, by providing your number at checkout or agreeing to order updates), you consent to receive text messages from The Bright Label about your order, delivery, review requests, and customer care.
- Message frequency varies. Message and data rates may apply.
- Reply STOP to opt out at any time. Reply HELP for help.
- Carriers are not liable for delayed or undelivered messages.
- Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except as needed with aggregators and providers of the text message services to deliver the messages.

Sharing
We share information only with service providers who help us run the store and deliver orders and messages (for example, our store/fulfilment platform, payment processors, and messaging providers), and only as needed for those services. We do not sell your personal information.

Your choices
You may opt out of text messages at any time by replying STOP, and you may contact us at [email protected] to ask what information we hold about you or to request its deletion.

Contact
The Bright Label — [email protected]